Our finalized magazine advert.

Here is our finalised magazine advert. Although the picture looks relatively simple, we used subtle techniques that took us a lot of time to create this effect.

Most magazine adverts are put into a magazine at a portrait style, like this: *insert example advert*


However we decided that we did not like this original idea and wanted to do something different. So we decided to make our advert landscape and portray it as a double page spread in a magazine.

We originally took the picture as a 'tester', to see what kind of image we would like to create... however when uploading the image we realised that we actually liked it quite a lot.

We used Photoshop to select Katy, and make her in focus, compared to the background that is out of focus and blurred. We created this technique by selecting the background and using the 'motion' effect. We used this effect as, not only does it look good, but it also is suits the video. This is because the video is set in natural, outdoor settings.

Once we had created this we used 'DaFont' to find a font that we thought was suitable to match the style of the video and song. We decided to go for a font called *insertfontnamehere*, as its girly, handwritten style matches the girly song and indie style.