So when realising this, i decided to use as many websites and techniques as i possibly could, to get feedback from a wide audience that would give opinions on their tastes in music videos and what they would like to see come from a video by an artist such as Gabrielle Aplin.
I decided to make charts explaining the results of the surveys:
How Old Are You?
The majority of people who responded to my surveys were 16+ meaning our video must be mature and satisfying for a slightly older audience. However, we cannot rule out appealing to a younger audience, as we wish to appeal to as many people as possible. What is your favourite music video and why is this?
Would you go out of your way to watch a music video?
This research shows us that although some people don't necessarily enjoy watching music videos... the majority do. This tells us that we need to make sure that our music video is extremely interesting, tells a good story and portrays the song in the way it is supposed to. What is your favourite musical genre?
This research shows us that dance and pop music overall are the favoured genres of music. Although Gabrielle Aplin-Home, definately isn't dance music, it can be classified as pop. Meaning we would have a wide audience watching our video.
What is your favourite style of music video?
Similarly to films, a comical music video is favoured over an animated or an emotional video. Unfortunatly, the song we are making the video too, IS emotional, referencing love, family and home, meaning we are going to have to put extra effort in, to make sure that the video appeals to the people who do not like emotional, serious videos with a story line. Overall, what makes a good music video, in your opinion?
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